North Lawndale Employment Network (NLEN)

Strengthening digital presence during a moment of brand transition.

The Challenge

North Lawndale Employment Network (NLEN) was undergoing an organizational rebrand and needed support translating its new visual identity into a clear, consistent digital presence. The organization required hands-on social media management alongside guidance that would build internal capacity, not just short-term outputs.

Our Approach

Unapologetic Creative Co. partnered with NLEN to provide straightforward, strategy-driven social media support aligned with the organization’s evolving brand.

Our work focused on:

• Social media management and platform strategy

• Implementing NLEN’s new visual identity across digital channels

• Graphic design for social content and campaigns

• Establishing consistency in tone, visuals, and posting cadence

• Managing and tracking social media analytics

• Training existing staff to understand workflows, performance, and content standards

UCC worked in close collaboration with NLEN staff to ensure the new brand system was not only visible online, but usable and sustainable internally.

The Impact

• A cohesive, on-brand social media presence aligned with NLEN’s rebrand

• Improved clarity and consistency across platforms

• Stronger internal understanding of social media strategy and analytics

• A digital foundation that NLEN’s team could confidently manage and grow

  
  

Services Provided

• Social Media Management & Strategy

• Graphic Design

• Brand Implementation Support

• Staff Training

• Social Media Analytics Management