
WHO WE ARE
Founded in 2020 in Atlanta, Georgia by Niekiha Jones, Unapologetic Creative Co. began with a mission to help nonprofits and equity-focused organizations amplify their impact through strategic communications and storytelling. Since its inception, UCC has grown into a trusted partner for changemakers, grounded in the belief that powerful, authentic storytelling can drive meaningful change in communities.
We help nonprofits and impact-driven brands amplify their message, spark action, and deepen their reach — through unapologetic creativity, strategic storytelling, and bold design.
- Niekiha Jones, Founder and CEO of UCC
OUR MISSION + VISION
We believe mission-driven organizations deserve communications that feel current, confident, and alive. Our work is rooted in the idea that storytelling, design, and strategy should reflect the world we’re in now; shaped by digital culture, new technology, and how people actually connect and consume information.
Our vision is a nonprofit and impact space where organizations don’t play it safe or blend into the background. We believe bold design and clear storytelling help important work stand out, travel further, and make a deeper connection.
We call ourselves Unapologetic because we believe impactful work should take up space. We help organizations show up fully, communicate clearly, and tell their stories without shrinking them down. Through strategy, design, and capacity building, we support work that deserves to be seen, understood, and felt.


Niekiha Jones
Founder & Principal Consultant

Brittney Alicia
Communications Lead & Consultant

Dre Carson
Analytics & Operations Lead

Pamela Grant
Lead Creative & Graphic Designer
WHAT WE DO
Communications &
Strategy
READY TO
We help organizations shape and manage communications that reflect their values and move their work forward. Through strategic planning, communications management, and public-facing storytelling, we ensure your message is consistent, intentional, and effective.
Digital &
Social Media
READY TO
We develop and manage digital strategies and social media campaigns that center storytelling, consistency, and audience engagement. From campaign planning to day-to-day management, we help brands show up online with purpose.
Creative &
Branding
READY TO
We bring ideas to life through thoughtful creative direction, visual branding, and content creation. From web design and graphics to campaign assets, we craft visuals that feel cohesive, compelling, and aligned with your mission.
Training &
Capacity Building
READY TO
We offer workshops and trainings designed to strengthen in-house communications capacity. Our sessions equip teams with practical tools, frameworks, and best practices they can use long after the training ends.
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